Blue Moon
Client
Blue Moon
AGENCY
adam&eveDDB
Campaign
When the craft beer category got loud, we decided to get clever. So we took Blue Moon's most iconic asset — the orange garnish — and made it impossible to ignore, planting it across culture by hijacking sports, beauty, and late night to make Blue Moon cool again.
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CREDITS
Creative across multiple projects:
Beatrice Ferro, Chris Hanrahan, Greggy Adriano, Johann Lopez, Aidan Zecchel, Mariana Ichiyanagui, Juan Ahumada.
